Consultancy
Find your Story
Be guided by Founder Michael Serpell's storytelling expertise
I help individuals, creatives, nonprofits, universities, community organisations and purpose-led businesses find, shape and communicate their stories with clarity, confidence and authenticity.
Our consultancy is for people and organisations who know they have meaningful stories to tell, but need support uncovering the right message, structure, voice, creative direction and practical pathway to share it well.
Through one‑on‑one guidance, group workshops or ongoing advisory support, I help you develop a clear storytelling roadmap — from identifying the voices within your organisation to shaping interviews, planning content, refining scripts and building confidence in how your story is shared. Whether you need our expertise with empowering your voice or the voices of others within your ecosystem, we are here to elevate and amplify your story.
A simple, human‑centred framework that strengthens stories, sharpens messages and builds confident leaders and storytellers.
Our Specialities
Story Strategy & Creative Direction
Authentic storytelling frameworks for purpose‑led organisations
Narrative development for documentaries, podcasts and videos
Message clarity to define your core story, values and audience impact
Script doctoring for videos, speeches and brand messaging
On‑Camera & Public Speaking Coaching
Speaking confidence for leaders, founders and emerging creatives
On‑camera presenting for interviews, socials and brand storytelling
Interview coaching for both interviewers and interviewees
Voice and presence training for public speaking and live events
Documentary, Media & Creative Mentorship
Production planning for films, docos and education programs
Mentoring emerging creatives for industry‑ready storytelling skills
Editing and narrative feedback across all formats
Cross‑cultural and ethical storytelling for community‑based projects
Podcast Content & Platform Support
Podcast content planning for episode themes and season structure
Publishing strategy across Spotify, Apple, YouTube and RSS platforms
Short‑form repurposing for TikTok, IG Reels, Shorts and LinkedIn
Equipment guidance for recording setups and editing tools
1. Discovery Call
We begin with a short 15-minute conversation to understand who you are, the story you are trying to tell, your goals, challenges and audience, to help us identify the most useful support pathway for you.
Step-by-step guide
How it works
2. Story & Strategy Proposal
With all the insights received from our conversation, we craft a clear, personalised story and strategy proposal outlining the best approach and the support you'll receive from us.
3. Advisory Sessions
We work together directly, shaping your personalised proposal into actionable steps that will strengthen your message, refine your story and build the skills and habits needed to move forward with confidence.
4. Review & Refinement
This is the fun part, we bring together your progress whether its drafts, edits, scripts, content or ideas and we provide clear, constructive feedback on story, structure, visuals and audience impact to elevate your work.
5. Ongoing Support
For larger projects, events or a recurring storytelling needs, we offer continued creative direction and mentorship through regular check-ins, one-off-calls, reviews, guidance and mentorship as your story evolves.
Clarity
A clear, confident understanding of your story, message & audience.
A personalised proposal with actionable steps to evolve your story.
Outcomes
What You'll Gain
Creative Confidence
Ability to shape authentic, ethical and emotionally resonant stories.
Confidence speaking on camera, on stage or in community settings.
Capability
Practical skills in interviewing, presenting, writing, filming and editing.
Ability to lead your team through storytelling process with purpose.
Culture Intelligence & Ethics
Guidance on cross-cultural collaboration and respectful storytelling.
Frameworks for working with diverse communities & changemakers.
Professional Output
Polished scripts, interviews, campaigns and visual stories to release.
A finished product (if applicable) you'll be proud to share.
Sustainable Growth
Systems, workflow & strategies you can continue to use to enhance.
Increased confidence to amplify voices within your community.